Daniella has nine years consulting and business experience, the last few of which she has devoted to following and developing her passion for innovation.

Since bursting onto the innovation scene Daniella has worked on brand, product, service and organisational innovation projects with clients such as Mars, AstraZeneca, BT Financial Group, Fosters Group, Vodafone, Nestle Peters, Kraft and a rather promising online start-up.

Daniella cut her teeth in innovation at ?What If! – The Innovation Company, but she’s always been passionate about having an impact.  Prior to ?What If!, she worked for Westpac in a variety of project and business roles, and as a management consultant in organisational change and supply chain, across a number of different industries, from oil companies to publishers to supermarket retailers and beyond.

Daniella is passionate about innovation that goes beyond just having ideas, particularly about making sure that it has a real positive impact, and working with her clients to deliver it.

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